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Where to Start When You’re Starting a Small Business

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Where to Start When You’re Starting a Small Business

Starting a business can feel overwhelming when the resources and steps are scattered across different places. Small Business University brings them together in one practical framework built around four essential pillars: Legal & Set-Up, Banking & Budget, Brand & Marketing, and Leadership & Team. This guide walks through the foundational decisions every entrepreneur should make to launch with clarity, structure, and momentum.

From Strategy to Story: 2025 in Review

From Strategy to Story: 2025 in Review

2025 was a year of purposeful momentum for Shan Bates, LLC—deepening partnerships, elevating brand stories, and strengthening strategic visibility across industries. From thoughtful messaging work and full brand builds to content systems that create real engagement, our focus remained on clarity and connection.

Explore the highlights in our Year in Review graphic, and learn how the work of 2025 sets the stage for bold, intentional strategy in 2026.

Creating Hunger-Free Holidays

Creating Hunger-Free Holidays

Each year, Shan Bates, LLC selects a nonprofit to support on behalf of our clients. This holiday season, we’re partnering with Three Square Food Bank to help provide meals for neighbors facing food insecurity in Southern Nevada. Learn why this cause—and their impact—means so much to us.